IP ACADEMY

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Benjamin Franklin once said, “Tell me and I forget, teach me and I may remember, involve me and I learn”. Many of us know intuitively that this is true. We know that the key to acquiring real knowledge is only learned when it becomes one with us at a deeper level. Any yet, much training within companies is still lecture based, with numerous PowerPoint slides filled with text. The trainer often just reads that text to his bored audience – who after ten minutes, are no longer paying attention. In addition, there is rarely any chance to put the learning into practice numerous times until competency is reached, not to mention any assessment with feedback of what was supposedly learned. It’s a scenario many company employees know all too well. And it’s a situation that educational experts have found brings little in the way of learning. The key to effective training, and by extension, effective learning - rests upon three pillars: 1. Topic relevancy; 2. A course structure that follows t