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  “The most powerful person in the world is a storyteller.”           - Steve Jobs -   In part 1 of this 2-part blog on storytelling we looked at why storytelling has been a part of the development of humans for much, much longer than recorded history. Many in the field of historical linguistics theorize that embedding knowledge into stories was, for 10s of thousands of years, the way that knowledge was passed down to subsequent generations in a way that was memorable. In other words, linking numerous ideas, facts, names of objects etc. could be more efficiently retained in memory if they were linked together by the adhesive medium of a story. But can the principle of storytelling be applied to business, both for-profit and not-for-profit organizations? Though the word “storytelling”, to some, might carry an element of frivolity to it, it should be clear that what storytelling is mostly referring to is the story structure. It is a type of DNA found in any good presentation – which

  Improve your business Presentation Skills Training in English with this high-quality business English presentation course. Certain colors and combination of colors can have special significance in different cultures. A white bridal gown is the symbol of purity in the West, while in India it’s the color red. Green is associated with Islam in Saudi Arabia, money in the United States, and a symbol that a man’s wife is cheating on him when worn as a green hat in China. The Egyptians associate yellow with mourning; the Thais connect that emotion to purple. And the list could go on. An important consideration to look at when discussing cultural color associations, however, is the meaning objects and context give to them. On a personal level, if you ask someone to name their favourite color, they usually respond with blue or green or whatever. But when asked if they would want that color to be the color of their teeth or bathtub, they usually decline. It turns out that their favourite c

      Join our Top Presentation Skills Training Courses. Our highly interactive virtual presentation skills training include real-life practice that'll give you the winning edge! Say bye to public speaking fear. At theInternational Presentation Academy our Presentation Skills Seminar we will guide you step-by-step in developing tightly structured, authentically delivered, and compelling presentations – onsite or in our open seminars in Germany.

  Effective and powerful presentations is the most valuable skill to develop in today's world. We live in an era where a mindful and skilled presenter can have disproportionally large influence on an audience if presented effectively. To do that, they need to learn how to connect to their audience in ways that are genuinely authentic and relevant to the needs they bring to the presentation. A presenter may have years of experience, but they know that there's always still room for improvement. Even companies with the most well-known brands - still conduct training to let their employees and influencers stay apace with present demand. With learning comes more confidence, and with more confidence, comes an even more compelling message. It is a virtuous circle. Here's How a presentation skills training in house course – germany can help you Most speakers or trainers, who help their audience develop skills, believe that any skill is an ongoing development process. They k

  The most powerful person in the world is a storyteller.                   - Steve Jobs In part 1 of this 2-part blog on storytelling we looked at why storytelling has been a part of the development of humans for much, much longer than recorded history. Many in the field of historical linguistics theorize that embedding knowledge into stories was, for 10s of thousands of years, the way that knowledge was passed down to subsequent generations in a way that was memorable. In other words, linking numerous ideas, facts, names of objects and even wisdom – and especially those that seemed unrelated – could be more efficiently retained in memory if they were linked together by the adhesive medium of a story. But can the principle of storytelling be applied to business, both for-profit and not-for-profit organizations? Not-for-profit organizations Research has found that charity organizations that present “the needs they are trying to address with their missions” to potential donors with